Google AI
The Times Australia

Confidence Looks Good on You: Why Taking Shape Is Australia’s Go-To Brand for Curvy Fashion



Let’s talk about something that matters just as much as cut and colour: confidence. And if you’ve ever stood in a changeroom trying to squeeze into a "size-inclusive" dress that clearly wasn’t designed for your body, you know what I mean.

Thankfully, Taking Shape is changing the game — and not quietly.

This proudly Australian label has become the destination for fashion-forward women sized 12 to 30 who are tired of compromising. And here’s why: they design with curves in mind from the very first stitch.

Fashion That Celebrates Your Shape

Taking Shape doesn’t just scale up straight-size trends — they reimagine them. Their collections are thoughtfully tailored, beautifully made, and — perhaps most importantly — designed to make you feel amazing.

Whether you’re dressing for the boardroom, brunch, or beach, you’ll find styles that move with you, flatter you, and never try to "hide" your shape. Think:

  • Breezy cotton shirts and wide-leg pants for that effortless everyday look

  • Statement wrap dresses that love your waistline

  • Sleek, supportive leggings and layering essentials

  • Bold prints and rich colours that were made to stand out — just like you

Why We’re Obsessed

As someone who lives and breathes fashion, I’ve tried it all — and I can honestly say Taking Shape nails that perfect balance of form, function, and feel-good style. Their clothes don’t just fit — they flatter. And that makes all the difference.

What I especially love? Their dedication to community. Step into a Taking Shape boutique and you’ll find stylists who understand your body and are genuinely there to help you own your look.

Here’s What to Add to Cart First

  • Printed Tunics that pair perfectly with leggings or jeans

  • Soft Blazers that elevate any outfit without feeling stiff

  • Tummy Tuck Pants (yes, they’re as good as they sound)

  • And don’t sleep on their accessories — trust me

Final Word

Fashion should empower you, not shrink you. With Taking Shape, every piece is made to honour the body you have right now — no compromises, no apologies.

Ready to feel incredible in your clothes again?

👉 Start shopping at takingshape.com — your new favourite wardrobe awaits.

Fashion & Beauty

From Montreux to Double Bay: Swiss Perfection Brings the Art of Skin Longevity to Australia

A quietly influential Swiss skin house, built around cellular science, a centuries-old iris and the rituals of the world’s finest spas, has arrived in Australia. There are skincare launches, and then there are arrivals that feel more like the openin...

What's in Your Handbag Says More About You Than You Think

Whether we like to admit it or not, the contents of our handbags can be a direct reflection of our mind; messy and chaotic, organised and optimal, or a little bit of both. The key difference? It's much easier to empty all of the junk from a handbag...

Country to Couture Opening Show Captivates Audiences, Honoring the Enduring Legacy of First Nations Women in Fashion

Last night, Indigenous Fashion Projects (IFP) celebrated a landmark moment on Larrakia Country as Country to Couture wrapped up the first of its newly expanded two-night schedule. With 11 captivating collections brought together in stunning executi...

Enhancing Natural Beauty: A Guide to Modern Facial Aesthetics

Many people want to look fresh and healthy. They want to improve their look without changing who they are. Modern facial treatments help bring out natural beauty. They can smooth, lift, and shape the face in a gentle way. Today's treatments are made ...

The Fashion Lover's Guide to Textural Layering in Winter Home Styling

Every winter, the fashion world embraces the art of layering. We instinctively reach for heavy coats, chunky knits, and soft scarves to create depth and warmth in our personal wardrobes. Yet, when it comes to interior styling, we often forget that ou...

Why fit matters more than fashion

Fashion changes constantly. Colours come and go. Trends rise and disappear. One year oversized clothing dominates. The next year tailoring returns. Sneakers become luxury items. Formal dress codes relax. Then suddenly sophistication returns again...

Times Magazine

What I wish I had known before buying an electric car

Electric vehicles can offer quiet driving, convenient home charging and relief from petrol prices...

Australia leads APAC in AI ROI, despite widest confidence gap

Notion appoints Tom Karemacher as ANZ General Manager to close the AI confidence gap as 61% of decis...

Melbourne Local Steps Outside Her Comfort Zone to Compete for Miss World Australia 2027

From working in Melbourne real estate, building a career and now stepping into the Miss World Prel...

Technology

Australia leads APAC in AI ROI, des…

Notion appoints Tom Karemacher as ANZ General Manager to close the AI confidence gap as 61% of decis...

Local News

Fitstop Global Games to Bring 1,000…

The Australian-born fitness brand is bringing its global competition home, with athletes from across...

Culture

Noodle Box Marks 30 Years of Noodle Box Energ…

After launching $7.95 pricing across four of its most loved main boxes for National Noodle Day on ...

Travel

School holiday pricing: fair market economics…

Every Australian family with school-aged children knows the pattern. Look at an airfare, hotel ro...

The Times Features

Watching other people live: why we keep coming back to …

We arrive to watch a journey, a renovation or a different way of living. Somewhere along the way, ...

Noodle Box Marks 30 Years of Noodle Box Energy With $7…

After launching $7.95 pricing across four of its most loved main boxes for National Noodle Day on ...

The Block 2026 Properties Highlight New Tax Divide for …

The five Mount Eliza properties featured on The Block 2026 are a high-profile example of how Austr...