New technologies claiming to copy human milk reuse old marketing tactics to sell baby formula and undermine breastfeeding
- Written by: Cecília Tomori, Associate Professor and Director of Global Public Health and Community Health, Johns Hopkins University School of Nursing
Despite claims to the contrary, the real thing cannot be replicated.Jose Luis Pelaez Inc/DigitalVision via Getty ImagesNew products that claim to replicate mother’s milk have entered the lucrative market for infant formula.
To an anthropologist and public health scholar who studies breastfeeding, these claims appear to be built on old...
