The Times Australia
The Times Technology News

.

Stress & anxiety tech that teaches people to breathe properly

 

Innovative new breathing tool bobi (breathe out, breathe in) officially launches in Australia and takes centre stage as Gold Winner at the Good Design Awards

bobi, a groundbreaking new product designed to help people to manage stress and anxiety by the learning and adoption of proper breathing techniques, has officially launched and earned a prestigious Gold Award at the Australian Good Design Awards.

Developed by renowned psychologist and war crimes investigator Damien Thomas, bobi represents a significant leap forward in the management of stress and anxiety in Australia. It is an innovative tool meticulously designed to optimise breathing techniques, serving as a foundational pillar for enhancing health and wellbeing. Its patented and awarded design stands out as a unique solution that redefines the importance of conscious breathing in fostering mental and physical health.



Damien, 47, from the Gold Coast in Queensland, has been the driving force behind bobi, ensuring its effectiveness in promoting optimal breathing. A psychologist with over 20 years’ experience working in the field of national security and war crimes investigations where stress and anxiety were inseparable from his work environment. Damien has spent years working in high-risk countries.

When regulating his own emotional state became part and parcel of his job, Damien discovered the benefits of breathing in the correct manner and carried his experiences in the field into his practice as a psychologist. He observed how correct breathing techniques could become part of everyone’s ability to deal with stress and anxiety. However, many individuals struggle to adopt the habit of practicing these breathing exercises regularly once they’ve learnt the correct technique. This is especially pronounced in peak moments of stress and anxiety.

Fast forward to 2023 and Damien is now the founder of bobi - a simple, durable, patented device to coach its users in a preferred breathing practice. bobi was conceived to address this challenge by providing a tangible, portable solution that physically synchronises breathing with the device. 

“Different chapters of my life have placed me in high-stress environments where managing emotions was a necessity, and that is what gave me the foundational knowledge of creating a product like bobi,” said Mr Thomas.

“Today, as the founder of bobi, I am proud to have developed a device that will support people in managing their stress and anxiety. Winning a Gold Award at the Australian Good Design Awards is just a testament to the hard work and innovation my team and I have put into this product. It is my hope that bobi will become a trusted companion on the journey to improved well-being for individuals from all walks of life."

bobi's three settings—two and a half seconds, four seconds, and six seconds—allow users to start at their comfort level and progressively extend their breath, ultimately aiming for the optimal breathing rate  of five and a half seconds in and five and a half seconds out.

bobi is set to revolutionise the way people manage stress and anxiety by making optimal breathing a tangible and enjoyable practice. Its recognition with a Gold Award at the Australian Good Design Awards underscores its groundbreaking contribution to the field of health and wellness.

Key features and benefits of Bobi include:

Optimal breathing: bobi champions the cause of optimal breathing, a foundational skill proven for achieving holistic wellbeing.

Stress alleviation: Regular engagement with bobi can be instrumental in diminishing stress and creating a sense of tranquility.

Versatility: The compact design of bobi ensures its usability anywhere and anytime, making it an indispensable companion for daily routines.

Comfort-centric design: bobi's patented design ensures unparalleled comfort during its usage.

Swift integration: Designed to mimic the body's natural rhythm, bobi ensures users can adapt to its functionality without any hitches.

Tactile guidance: bobi employs a tactile guide to foster better breathing, emphasizing active and immersive learning.

Targeted stimulation: It offers precise stimulation on the back of the hand for enhanced results.

Diverse settings: bobi is equipped with three distinct settings to cater to varied breathing rates.

Wearable elegance: Its wearable design ensures that bobi seamlessly integrates into daily routines.

Enhanced grip & hand fortitude: Beyond breathing, bobi also plays a pivotal role in amplifying grip and hand strength - which is fast being recognised as a key health marker.

Personalised approach: bobi has been designed to incorporate interchangeable palm pads, adding a unique, personalised touch to address consumer preferences.

bobi operates on three foundational principles: sight, touch, and guidance. It employs a tactile guide for enhanced breathing coaching, provides targeted stimulation on the back of the hand, and boasts multiple settings for diverse breathing rates.

The bobi was designed by Australia’s leading product design and developmental consultancy Design + Industry. It can be purchased via https://meetbobi.com/ and retails for $199.

For more information about bobi, please visit https://meetbobi.com.

 

Times Magazine

5 Ways Microsoft Fabric Simplifies Your Data Analytics Workflow

In today's data-driven world, businesses are constantly seeking ways to streamline their data analytics processes. The sheer volume and complexity of data can be overwhelming, often leading to bottlenecks and inefficiencies. Enter the innovative da...

7 Questions to Ask Before You Sign IT Support Companies in Sydney

Choosing an IT partner can feel like buying an insurance policy you hope you never need. The right choice keeps your team productive, your data safe, and your budget predictable. The wrong choice shows up as slow tickets, surprise bills, and risky sh...

Choosing the Right Legal Aid Lawyer in Sutherland Shire: Key Considerations

Legal aid services play an essential role in ensuring access to justice for all. For people in the Sutherland Shire who may not have the financial means to pay for private legal assistance, legal aid ensures that everyone has access to representa...

Watercolor vs. Oil vs. Digital: Which Medium Fits Your Pet's Personality?

When it comes to immortalizing your pet’s unique personality in art, choosing the right medium is essential. Each artistic medium, whether watercolor, oil, or digital, has distinct qualities that can bring out the spirit of your furry friend in dif...

DIY Is In: How Aussie Parents Are Redefining Birthday Parties

When planning his daughter’s birthday, Rich opted for a DIY approach, inspired by her love for drawing maps and giving clues. Their weekend tradition of hiding treats at home sparked the idea, and with a pirate ship playground already chosen as t...

When Touchscreens Turn Temperamental: What to Do Before You Panic

When your touchscreen starts acting up, ignoring taps, registering phantom touches, or freezing entirely, it can feel like your entire setup is falling apart. Before you rush to replace the device, it’s worth taking a deep breath and exploring what c...

The Times Features

What is a Compounding Pharmacy and Why Do You Need One in Melbourne?

Ever picked up a prescription and thought, this pill is too big, too bitter, or full of things I cannot have? That is where a compounding chemist becomes important. A compounding p...

Deep Cleaning vs Regular Cleaning: Which One Do Perth Homes Really Need?

Whether you live in a coastal home in Cottesloe or a modern apartment in East Perth, keeping your living space clean isn’t just about aesthetics, it’s essential for your health and...

Rubber vs Concrete Wheel Stops: Which is Better for Your Car Park?

When it comes to setting up a car park in Perth, wheel stops are a small feature that make a big difference. From improving driver accuracy to preventing costly damage, the right c...

Not all processed foods are bad for you. Here’s what you can tell from reading the label

If you follow wellness content on social media or in the news, you’ve probably heard that processed food is not just unhealthy, but can cause serious harm. Eating a diet domin...

What happens if I eat too much protein?

The hype around protein[1] intake doesn’t seem to be going away. Social media is full of people urging you to eat more protein, including via supplements such as protein sha...

From Farms to Festivals: How Regional NSW Is Repurposing Shipping Containers

Regional NSW communities are repurposing containers for farms, tourism, and events Farmers and small businesses use them as cost-effective, flexible infrastructure Festivals ...