Google AI
The Times Australia

Times Media Advertising

LitPet Wins Twice at the 2025 PetQuip Awards

HONG KONG SAR - Media OutReach Newswire - 28 October 2025 - LitPet is thrilled to announce that LitPet has received top honours at the 2025 PetQuip Awards, taking home two prestigious accolades that mark a new chapter in natural pet wellness.



The PetQuip Awards is an annual event organized by PetQuip (the UK Pet Products Association). Since its inception in 2013, the awards have aimed to recognize outstanding companies and individuals in the pet products industry, including achievements in:
  • Innovative product design
  • Export contribution
  • Retail performance
  • Marketing and branding strategies
  • Emerging business growth

The awards cover the entire industry chain, including manufacturers, distributors, retailers, and service providers.

LitPet's bestselling supplement, Pawsitive Powder, which blends traditional Eastern botanicals like Schisandra and Valerian with clinically researched ingredients such as Lactium® and DHA, was awarded Silver for Best New Product (Healthcare & Grooming).

Even more exciting, LitPet was named Gold Winner for Most Promising New Start-Up, recognising LitPet's holistic approach to pet wellness and innovation in preventative care.

A Mission Rooted in Healing
LitPet was founded by Stephen Hu, who was inspired to reimagine pet care after the sudden loss of his beloved cat, Kung Hey, to a stress-related urinary condition. "I didn't realise animals could suffer from chronic stress just like humans," Stephen recalls. "That experience changed everything."

In his search for answers, Stephen discovered that much of the pet industry treats symptoms but overlooks root causes. It was through Traditional Chinese Medicine (TCM) that he found a path toward deeper healing. "Herbs like Schisandra, Reishi, Ginseng, and Honeysuckle have been used for centuries to calm and nourish the body. I knew this gentle, holistic approach was exactly what modern pet care was missing."

Where Science Meets Soul
LitPet's formulas are developed by a global team of veterinarians and nutritionists in Hong Kong and London. Each supplement is made with clinically active ingredients at therapeutic levels — with no fillers, artificial colours, or preservatives.

All LitPet's products are manufactured in GMP-certified facilities in the UK and undergo third-party testing for purity and safety. Designed for daily use, their powders are palatable even for picky pets and support a wide range of needs including:
  • Stress & anxiety relief
  • Immune and digestive health
  • Heart and cardiovascular support
  • Detoxification and vitality
  • Joints & mobility support

LitPet is also committed to sustainability— with FSC-certified and 100% recyclable packaging. LitPet's ingredients are also responsibly sourced with full traceability.

Recognition from the Industry
The double win at the PetQuip Awards signals a growing recognition of how Eastern herbal wisdom and modern science can come together in meaningful ways. "LitPet is about more than supplements," says Stephen. "It's about changing the way we think about pet wellness. Prevention, emotional balance, and intentional care should be at the heart of how we care for our animals."

LitPet also made its debut at PATS 2025 at the NEC, drawing attention from leading distributors, retailers, and veterinary professionals. "The response was incredible," Stephen adds. "People are ready for a new way of thinking about pet health—and LitPet is leading that change."

To learn more about LitPet's award-winning products and mission, visit their official shop at www.litpet.co.


Hashtag: #LitPet




The issuer is solely responsible for the content of this announcement.

Times Magazine

ROAD SAFETY RISK: NEW DATA REVEALS ALMOST 2 IN 3 AUSSIE DRIVERS ARE LETTING CAR MAINTENANCE SLIDE AS COST-OF-LIVING PRESSURES BITE

Australians are putting off vehicle maintenance and new research released on the eve of National R...

Woodroffe footy club BBQ legend crowned in national Bunnings search

Bunnings has found its latest community hero, naming Brent Tanner from Darwin Buffaloes Football C...

VoltX Energy expands into Victoria & ACT to meet surging home battery demand

Leading Australian energy solutions provider VoltX Energy and premier sponsor of the NRL Manly Wa...

Victorian Drivers To Receive 20% Rego Rebate From June 1 In Major Cost-Of-Living Measure

Victorian motorists will begin receiving significant registration savings from June 1 as the Allan...

How Australian Businesses Are Using AI To Cut Costs And Improve Efficiency

Artificial intelligence was once viewed by many small business owners as something futuristic, exp...

Quickest Way of Getting Rid of Your Old Cars in Brisbane?

If you are done searching for a practical solution for quickly getting rid of your old car, this w...

The Human Supplement Craze Has Officially Gone to the Dogs (Literally)

Australians’ appetite for supplements is no longer limited to their own vitamin cabinets. New reta...

AI Guilt: It’s Real — But it is irrational

Artificial intelligence is rapidly becoming one of the most powerful tools ever made available to ...

Australians Are Keeping Their Cars Longer — And It’s Changing The Market

Australia’s car market is undergoing a subtle but important transformation. People are keeping th...

The Times Features

McDonald’s Australia keeps innovating as Red Bull lands…

For decades, McDonald’s Australia has been associated with burgers, fries, coffee and soft drinks...

Woodroffe footy club BBQ legend crowned in national Bun…

Bunnings has found its latest community hero, naming Brent Tanner from Darwin Buffaloes Football C...

Low Maintenance Front Garden Ideas with Tropical Hibisc…

Front garden inspired by tropical low-maintenance design Introduction Creating an attractive front...

How Solar + Battery + Electricity Credits Work Together…

In Australia, more households are turning to solar and battery systems as electricity prices conti...

Most Australians think the Budget Just Changed the Rule…

A generation of Australians may be entering the biggest rethink of wealth creation since the rise ...

Remember All-You-Can-Eat Restaurants? Australia Still M…

For many Australians, few dining experiences created more excitement than the words: “All you can ...

Australia’s Changing Family Dynamic: When Adult Childre…

Australia’s housing affordability crisis is no longer simply an economic issue. It is reshaping t...

ASX Movements Since Labor’s Budget: What Investors Are …

Australia’s share market has spent recent weeks digesting the implications of Labor’s federal budg...

QLD Day

On Saturday 6 June, parkrun events across the state will be a sea of maroon, with communities  str...