Google AI
The Times Australia

Times Media Advertising

Love on tour: Aussies spend an average of $5.5bn on gigs, festivals and shows per year


Gigs are firmly back on the agenda with new research from the Afterpay Gigs Guide revealing Aussies spend an average of $5.5bn on gigs, festival and shows per year, with four in five (79%) Aussie Zillennials planning to attend up to six gigs in the next 12 months. But when it comes to gig related expenses, four in five (82%) Aussies cite the cost of tickets as one of their biggest barriers, and almost half (41%) plan their budget around when tickets go on sale. 

With an exciting line-up of local and international artists, comedians and sports matches set to hit Aussie shores this year, two in three Aussies are looking at spending up to $300 on festivals, gigs and shows in 2023. To help balance their budgets, Aussies are employing various tricks and hacks, with almost half (47%) eating beforehand, two in five (39%) avoiding buying drinks, and a third (32%) catching public transport to avoid parking fees. 

Katrina Konstas, EVP, Country Manager at Afterpay says, “After several years of gigs and shows being cancelled, Aussies are looking forward to getting out and enjoying the scene, whether it’s their favourite sports team, an up and coming comedian, or Harry Styles’ world tour. In fact, Afterpay’s Gigs Guide research has found Aussies spend an average of $277 on gigs each year, using creative hacks and tricks to get their dollar to stretch further. 

“Thankfully, attending your favourite gig doesn’t need to be stressful, with Afterpay offering customers the ability to budget for their gig-related expenses and pay in four, fortnightly instalments. Whether it’s tickets, accommodation or that must-have gig outfit, Aussies can take in their favourite show while sticking to their budget.” 

To help Aussies plan their upcoming shows, Afterpay has created the Gigs Guide, showcasing the top upcoming gigs, festivals, shows and sports matches for Aussies around the country in 2023. Afterpay is available in-store and online. Customers can budget for their gig expenses and pay it off in four, fortnightly expenses without incurring interest, ever. Customers can head to the Afterpay website (www.afterpay.com.au) or the Afterpay app to see where Afterpay is accepted. 

Afterpay Gigs Guide     

To help Aussies plan their 2023 live events, Afterpay has created the Gigs Guide, showcasing the top upcoming gigs, festivals, shows and sports matches across a number of different merchants for Aussies around the country in 2023.     

WORLD PRIDE EVENTS: 

FESTIVALS 

CONCERT 

THEATRE 

COMEDY 

KIDS & FAMILY 

SPORT 

Times Magazine

Offshore vs Inshore Centre Console Boats: Which One Should You Buy?

Centre console boats have become one of the most popular choices among modern anglers. Their open ...

Why Australian Enterprises Are Rethinking Their Core Communication Technologies

The corporate landscape in Australia has undergone a permanent structural shift over the past few ...

Road safety risk: New data reveals almost 2 in 3 Australian drivers are letting car maintenance slide as cost of living pressures bite

Australians are putting off vehicle maintenance and new research released on the eve of National R...

Technology

Why Australian Enterprises Are Reth…

The corporate landscape in Australia has undergone a permanent structural shift over the past few ...

Local News

QLD Day

On Saturday 6 June, parkrun events across the state will be a sea of maroon, with communities  str...

Culture

Covid: The pandemic has ended but the health …

Covid is no longer the daily emergency it was in 2020 and 2021. The fear, lockdowns, border closur...

Travel

Project Sunrise: Qantas Prepares to Change Lo…

For decades, travelling from Australia to Europe or the east coast of the United States has almost...

The Times Features

The Times Real Estate Road Trips - Melbourne South of t…

Melbourne – South of the Yarra Could You Live Here? Buying a home is one of life's biggest decis...

Project Sunrise: Qantas Prepares to Change Long-Haul Tr…

For decades, travelling from Australia to Europe or the east coast of the United States has almost...

Pauline Hanson at the National Press Club: A Defining P…

For almost 30 years, Senator Pauline Hanson has been one of the most recognisable and controversia...