How digital marketing of legal but harmful products escalates health threats to the most vulnerable
- Written by: Tim McCreanor, Professor Race Relations, Health and Wellbeing, Massey University
Getty ImagesThe marketing of legal but harmful products – like alcohol and tobacco – has always targeted our emotional desires. But it has now moved to digital and social media, and this creates a heightened threat to public health because both the products and the platform target our neurological response.
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