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Oakley releases revolutionary eyewear Kato

  • Written by Emily Simons

The launch of Oakley® Kato, born from 45  years of disruptive innovation and engineered to shatter the boundaries of sport performance.  Oakley Kato’s radical aesthetic is made possible by game-changing advancements in optical  design. This progression, combined with countless hours focused on research and testing,  helped to create this unique piece of eyewear set to revolutionise the face of sport this year,  against the backdrop of the world’s biggest sporting stage. 

Oakley Kato's purpose-built design features an innovative, frameless lens, crafted with an  extended wrap and built-in retention to mimic the structural properties of a typical frame. The  result is a product intended to fit close to the contours of the face, creating a mask-like feel.  When paired with Oakley’s unparalleled optics and clarity of vision, this product removes  limitations and provides the wearer with the confidence to be at their best, unlocking their  inner superpower. 

During development, a select group of elite athletes including Patrick Mahomes, Mark  Cavendish, Nigel Sylvester, and Josef Newgarden, were equipped with a prototype, testing  the durability and performance attributes that sets Oakley Kato apart. This feedback led to the  final design, which features an adjustable rake system and multiple nosepads to enable a  customised, seamless fit like never before. The strong yet lightweight O Matter™stems  provide durability, and Unobtainium® earsocks are molded over the stems to deliver all-day  comfort with no-slip grip. This next-level innovation required a complete overhaul of the  fabrication process - from molds to optical axis machines and lens adhesive. Conventional  approaches were abandoned in order to achieve this never seen before aesthetic. Oakley Kato  is available with Prizm™ lenses designed to enhance colour and contrast to see more detail.

“We wake up every morning obsessed with the goal of igniting human possibility”, says Caio  Amato, Oakley Global Brand Director. “Our pursuit for the new and unimagined has taken  on many forms throughout the brand’s history, and the latest is Oakley Kato - a redefinition  of aesthetics to usher in a new age of optics for the sports industry. Today represents more  than just the release of a new product, it is a moment to remind ourselves that anything is  possible, that superheroes are not just found in comic books, but in real life, and we can all  aspire to be better than we ever imagined. 

Oakley has built a legacy on disruptive design, from the Eyeshade in 1984, to the avant-garde  Over The Top debuted in Sydney in 2000, to Jawbreaker in 2015. Oakley Kato is the next step on this journey, engineered to push the boundaries of form, fit and function to achieve a  revolution in eyewear design. 

Valued at $364.95AUD, Oakley Kato is available at select Australian retailers and online

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