Google AI
The Times Australia

Times Media Advertising

Japan Rice and Rice Industry Export Promotion Association Collaborates with Hawkers for an Exciting Showcase of Local Heritage Food Using Japanese Rice

Gracing the event we have Guest-of-Honour Minister Low Yen Ling and Minister Yoshiaki Takahashi, Embassy of Japan in Singapore showing their support in this collaboration

SINGAPORE - Media OutReach - 17 November 2022 - Is the use of Japanese rice only limited to the country's beloved dishes such as sushi and donburi? Not quite, and Japan Rice and Rice Industry Export Promotion Association (JRE) is here to showcase its versatility.

It is collaborating with hawkers from Rasapura Masters and Hawkers United for a reimagined taste of Singapore's local hawker heritage showcase. The hawkers will be using premium Japanese rice in their offerings elevating local food.

1.jpg
From left to right: Hawkers United Melvin Chew, Japan's Ministry of Agriculture, Forestry and Fisheries Minister Tomoharu Uchiyama, JRE Vice-Managing Director Mr Hiro Hosoda, JRE Managing Director Mr Ryo Kimura, Guest-of-Honour Minister Low Yen Ling, Embassy of Japan in Singapore Minister Yoshiaki Takahashi, Mrs Pang - Ng Hoon Tien Executive Director of Koufu, Mr Pang Lim Chairman & CEO of Koufu and Mr Timothy Chan Chief Operating Officer of Koufu


For the showcase, JRE will be bringing in Niigata Yukinkomai, which is produced in the Niigata prefecture. It is harvested around the onset of autumn with one of the highest volume production in Niigata Prefecture due to its popularity. Reminiscent of white snow, each grain of rice boasts a nice firmness and a beautiful glossiness. It also has an enticing fragrance and a light but satisfying mouthfeel.

Three of the four participating stalls are tenants at Rasapura Masters. Rasapura means "City of Taste", and this food enclave showcases a variety of local and Asian cuisines. It symbolises Singapore's spirit of being a trading hub to many countries as it is strategically located along the world's major trade route. The participating stalls are as follows:

  • Da Yan Chinese Cuisine (Rasapura Masters): Beginning in 2015 with a flagship store at Punggol Plaza, Da Yan Chinese Cuisine is best known for its signature claypot offerings. Look forward to the Claypot Century Egg with Minced Meat Porridge (S$8.80), now with a Japanese flair! The Niigata Yukinkomai is paired with well-marinated pork and an earthy century egg. It holds up remarkably well when cooked over high heat, and some of the grains on the bottommost layer take on a delightful crisp.
  • Ju Fu Bak Kut Teh (Rasapura Masters): The stall regales gourmands with Klang bak kut teh, which has a history that spans over 70 years. The soup boasts a fragrant herbal flavour with hints of garlic and pepper. Taking several hours to cook, the soup is nourishing and offers many health benefits. The Niigata Yukinkomai lends a slight sweetness that plays foil to the soup's savoury punch. The stall will be offering Assorted Bak Kut Teh w/ Rice (S$11.80) and Gong Bao Diced Chicken w/Rice (S$15.80).
  • Ipoh Bean Sprout & Steamed Chicken (Rasapura Masters): Ipoh's bean sprouts are known to be plump and crispy, thanks to the region's mineral-rich spring water. Circa the 1950s and 1960s, local vendors in Ipoh began blanching bean sprouts and mixing them with chicken sauce and soy sauce. Ipoh Bean Sprout & Steamed Chicken keeps this time-honoured tradition alive with its offerings. For the showcase, the stall will use Niigata Yukinkomai in three dishes: Roasted Chicken Rice ($11.90), Steamed Chicken Rice ($11.90) and Kampong Chicken Rice ($13.90).

  • Jin Ji Teochew Braised Duck & Kway Chap (Chinatown Complex #02-156): First incepted in 1980, the stall is currently owned by second-generation hawker Melvin Chew, who was responsible for setting up the Hawkers United Facebook group during the COVID-19 pandemic. The stall is whipping up a special Duck Rice Donburi (S$7.00), which comes with its signature braised duck and the fluffy Japanese rice.
The offerings will be available from 17 November to 16 December 2022.

Supported by JRE that plans the promotion of overseas exports of Japanese rice and rice products. It has a network of Japanese rice, sake and rice confectionery manufacturers.

Hashtag: #JapanRiceAndRiceIndustryExportPromotionAssociation #JRE #RasapuraMasters

About Japan Rice and Rice Industry Export Promotion Association

Japan Rice and Rice Industry Export Promotion Association (JRE) supports the promotion of overseas exports of rice and rice products. Rice, sake and rice confectionery manufacturers in Japan belong to this organization. JRE seeks to drum up international demand for Japanese high-quality rice and rice-related products.

Japan Rice and Rice Industry Export Promotion Association 2022 Singapore Project Members


JRE Members
Specialty
1
HAKUTSURU SAKE BREWING Co., LTD.
Japanese Sake
2
Kobuta Corporation
Japanese Rice
3
MORIHAKUSEIKA Co., Ltd
Japanese Rice Crackers
4
Nagoyashokuryo Co., Ltd
Japanese Rice & Rice Flour
5
Senda Mizuho Limited
Japanese Rice
6
TOYO Rice Co., Ltd
Japanese Rice & Rice Flour

Website:

Facebook:
Instagram: @japanriceexport
Hashtag: #japanriceexport2022

About Rasapura Masters

To speak of the origins of Rasapura Masters is to speak of the depth and diversity of Singapore's world-famous food culture. The name "Rasapura" literally means "City of Taste", and this food paradise showcases the myriad of delicacies from both local and many other Asian cuisines. It symbolizes Singapore's spirit of being a trading hub to many countries as it is strategically located along the world's major trade route. Unique culinary traditions from across the globe have come together to become distinctly Singapore.

Stepping into Rasapura Masters evokes a feeling of being transported back in time to Colonial Singapore. Its setting is designed to reflect colonial grandeur, using gold, black and wooden elements, tastefully adorned with retro furnishings, making the food hall extraordinarily splendid and elegant. Guests are greeted with aromas by the finest street hawkers to serve meals that are truly and impeccably Singapore.

Address: Rasapura Masters, 2 Bayfront Ave, #B2 - 49A / 50 - 53, Singapore 018972
Operating hours: 8am - 11pm (Mon - Sun) | 24 Hours (Selected Stalls | Fri, Sat & PH Eve)
Facebook:

Read more: Japan Rice and Rice Industry Export Promotion Association Collaborates with Hawkers for an Exciting...

More Articles …

  1. Tia Lee’s Ingenious Campaign Continues In Second Episode of "GOODBYE PRINCESS" Animation Series
  2. Easy Buy - A Quick Look at SocialFi's Emerging Unicorns
  3. BODW City Programme 2022 Design For Sustainable Community
  4. Bybit Kicks Off World Cup Fever with Crypto Fan Token Competition
  5. VinES and Gotion High-Tech break ground at a 5GWh/year LFP battery factory
  6. Bybit CEO Lays Out His Transparency Roadmap
  7. Strengthened EU-Taiwan Tie in Future Network Technologies
  8. Liberty partners with Prodima to help Vietnamese access great auto insurance
  9. Hong Kong ICT Awards 2022– Smart Mobility Award Winners Unveiled Smart Mobility Grand Award Goes to Self-service Biometric Identification System
  10. Taiwan’s TCCF 2022 Drives $32 Million Growth in Asia Content Market
  11. 25 Limited Edition Timepieces for World Leaders at ASEAN and Related Summits
  12. Third.i announce Hong Kong exhibition and launch of private luxury homes in London
  13. VinFast celebrates Canadian launch with opening of first store at Yorkdale Shopping Center
  14. Sir Nick Faldo: Silk Path Dong Trieu has the potential to become the best golf course in Vietnam
  15. Arvato Supply Chain Solutions expands to Australia / New location in Sydney expands Arvato’s global network
  16. Foresight Signs Commercial Agreement With SUNWAY-AI for up to $51M
  17. Unlocking US$5M funding access for social enterprises, Choco Up partners with Dream Impact to bring Hong Kong’s impact ecosystem to new heights
  18. When regulating the metaverse, lessons can be learned from existing approaches to regulating online spaces—from video games to social networks
  19. Sa Sa Announces Interim Results for FY2022/23
  20. Herbalife Nutrition’s Simply Recycle Challenge Sees Over 712,000 Product Canisters Submitted for Recycling from 3,300 Participants across the Asia Pacific Region
  21. Skipton International: UK property market in 2023 offers strong incentives to investors in buy-to-let segment
  22. 40 of the most outstanding wineries committed worldwide for a more sustainable industry highlighted by the Robert Parker Green Emblem
  23. NaRaYa Announced as Official Sponsor of APEC Voices of the Future 2022 Held in Thailand
  24. Japan Reopens To Delight International Gourmand Tourists Again
  25. 2022 James Dyson Award Global Winners announced
  26. technine x SDMC was awarded the Best MarTech Team of Digiz Awards 2022
  27. QKEx launch a new platform for its brand upgrade
  28. Digital transformation imperatives drive demand for as-a-service IT in Hong Kong
  29. Taiwanese gourmet food truck in Korea!! Inviting you to enjoy nostalgic Taiwanese delicacies
  30. The Social Chain AG: Dr. Georg Kofler designated new CEO
  31. Olymp Trade launch the 8th anniversary event
  32. Hong Kong Baptist University Global University Film Awards 2022 presents Gold Award to France’s Le Fresnoy
  33. Gunung Raja Paksi bolsters commitment to the production of sustainable steel in Southeast Asia via two MoU signings with Fortescue Future Industries and KADIN
  34. Public Relations Practitioners Affirm the Future of PR at Inaugural IPRS PRISM Summit 2022
  35. Tia Lee Returns in 2022 with the Premiere of "Falling in the Deep", First Episode of "Goodbye Princess" Animation Series
  36. FoodSmart Conference and Expo for the Food and Beverage Trade 2022
  37. Blue Ocean Daily Festival—Taitung County Government's New Event Successfully Revitalizes Local Marine Recreation Industry; Promoting Smart Tourism and Continuing to Foster a Blue Ocean Lifestyle Under Taitung’s Slow Economy
  38. Graphisoft Announces Strategic Partnership with IME Technology Sdn Bhd to Accelerate BIM Coverage in Malaysia
  39. IPO of 6-year-old "Future Food" startup - BASE FOOD, Inc.
  40. Local property portal MOGUL.sg raises S$9m in its first Series A
  41. Amazon Singapore to kick off the holiday season with thousands of deals and first-ever Amazon.sg House event during Black Friday
  42. Infineon and Stellantis agree on Memorandum of Understanding on multi-year delivery of silicon carbide (SiC) chips
  43. Samsung Solve for Tomorrow 2022 Returns to Bring Innovative Ideas to Life for a Better Singapore
  44. PHILIPS and KRAFTON join forces for ‘Philips Evnia Games 2022’
  45. Melco’s Jade Dragon honored as Macau’s one and only Black Diamond restaurant by Trip.com Gourmet 2022 Global Elite Restaurant List
  46. DHL: Incoming capacity poses fresh challenges for ocean freight
  47. GS1 Hong Kong Summit 2022 The Future is Now: Enabling Growth through "IDD" (Innovation, Disruption, Digital Transformation)
  48. SME finance management platform YouBiz launches competitive global transfers to over 140 countries for businesses of all sizes
  49. ChainUp Advocates Transparency of Crypto Assets with Merkle Tree Proof-of-Reserves Solution
  50. Adrian Cheng Launches The WEMP Foundation, First Non-Profit Dedicated to Children’s Mental Health

Times Magazine

Yoga and Tai Chi: Why Simple Movement Still Inspires Millions

In a world of high-intensity workouts, fitness technology and ever-changing exercise trends, two a...

Offshore vs Inshore Centre Console Boats: Which One Should You Buy?

Centre console boats have become one of the most popular choices among modern anglers. Their open ...

Why Australian Enterprises Are Rethinking Their Core Communication Technologies

The corporate landscape in Australia has undergone a permanent structural shift over the past few ...

Technology

Why Australian Enterprises Are Reth…

The corporate landscape in Australia has undergone a permanent structural shift over the past few ...

Local News

QLD Day

On Saturday 6 June, parkrun events across the state will be a sea of maroon, with communities  str...

Culture

Vaccinations in Australia: Who Needs Them, Wh…

Vaccination is one of Australia's greatest public health success stories. Diseases that once claim...

Travel

Sri Lanka: An Island Adventure That Delivers …

For Australian travellers looking for a destination that combines tropical beaches, ancient histor...

The Times Features

Vaccinations in Australia: Who Needs Them, When and Why…

Vaccination is one of Australia's greatest public health success stories. Diseases that once claim...

Melbourne Weekend Property Tour: South of the Yarra

Melbourne's south side has long held a special place in the city's property market. Stretching fro...

Veteran fundraiser also changing the lives of ordinary …

What started out as a fundraiser to help veterans is now having a positive impact on ordinary Aust...