Google AI
The Times Australia

Times Media

Backbase enters into an agreement with Danske Bank to enhance its digital customer experience

The Backbase Engagement Banking Platform will enable Danske Bank to provide its customers with the best digital customer experience and the latest innovative solution

AMSTERDAM, NETHERLANDS - Media OutReach Newswire - 12 January 2024 - Backbase, the global leader in Engagement Banking, has made an agreement with Danske Bank, a leading Nordic bank based in Copenhagen, Denmark.

This agreement provides Danske Bank with access to Backbase's Engagement Banking Platform, which will progressively be implemented across our digital channels in the coming years. This will enable Danske Bank to offer its customers a continuously improved digital customer experience, as the enhanced flexibility allows it to tailor its business operations around customer journeys.

Frans Woelders, Chief Operating Officer at Danske Bank, highlights: “This engagement is a testament to our customer focus and our commitment to ensuring the best digital banking experience for the future. A new platform that works across the web, mobile apps, and our adviser tools is one of the ambitions in Danske Bank’s Forward ’28 strategy, and the agreement with Backbase is the next step towards achieving that ambition.”

Our Engagement Banking Platform plays a pivotal role in achieving:

  • Modernization and simplification of the existing IT landscape by reducing the number of silo-ed channel applications.
  • Mobile-first engagement model, establishing a customer-centric approach, seamlessly guiding customers between automated and expert advice.
  • Unified platform, consolidating data, business logic, and workflows into a single, customer-centric platform for efficient journey orchestration, benefiting both customers and bank employees.
  • Agility and freedom, enhancing flexibility to swiftly implement business capabilities and adapt to evolving market dynamics.
Christian Bornfeld, Head of Personal Customers and Financial Crime Risk and Prevention at Danske Bank, says: “This platform will allow us to take our interaction with customers through our digital solutions to the next level and to introduce enhancements at greater speed than ever before. It will thus enable us to provide market-leading convenience and personalization for our customers with great insights, increased proactivity, and easy access to assistance and advice.”

Jouk Pleiter, Founder and CEO of Backbase, shares, “We are thrilled to announce the engagement with Danske Bank, a visionary collaboration set to redefine the future of banking. Together, we will execute a bank-wide, digital transformation program and elevate Danske Bank's customer experience to new heights.”Hashtag: #Backbase, #digitalbanking, #engagementbanking, #omnichannel, #bankingplatform



The issuer is solely responsible for the content of this announcement.

Backbase

Backbase is on a mission to re-architect banking around the customer.

Backbase created the Backbase Engagement Banking Platform – a unified platform with the customer at the center, empowering banks to accelerate their digital transformation. From customer onboarding to servicing, loyalty, and loan origination, our single platform — open and frictionless, with ready-to-go apps — improves every aspect of the customer experience. Built from the ground up with the customer at the heart, our Engagement Banking Platform easily plugs into existing core banking systems and comes pre-integrated with the latest fintechs so financial institutions can innovate at scale.

Industry analysts Forrester, Gartner, Celent, Omdia, and IDC continuously recognize Backbase’s category leadership. Over 120 financial institutions around the world have embraced the Backbase Engagement Banking Platform - including AIB, Banorte, Barclays, BIAT, Bank of the Philippine Islands, BDO, Banque Saudi Fransi, BRD, Citibank, Citizens Bank, Discovery Bank, First National Bank, HDFC, Ila Bank, KeyBank, Lloyds Banking Group, NatWest, Navy Federal Credit Union, OTP Group, PostFinance, Raiffeisen, RBC, Standard Bank, Saudi National Bank, Société Générale, Truist, and TPBank.

Backbase is a privately funded fintech company, founded in 2003 in Amsterdam (Global HQ), with regional offices in Atlanta (Americas HQ), Cardiff, Dubai, Hyderabad, Kraków, London, Mexico City, Milano, New York, Singapore (Asia HQ), Sydney, and Toronto.


Times Magazine

Melbourne Local Steps Outside Her Comfort Zone to Compete for Miss World Australia 2027

From working in Melbourne real estate, building a career and now stepping into the Miss World Prel...

Award-Winning Author Cara Barilla Writes I Pray for My Teachers to celebrate Sydney Catholic Schools

Following her recognition as the winner of the 2024 Christian Literature Book Awards, Australian aut...

Technology

MISSION 1, MISSION 1 PRO and MISSIO…

Today, GoPro, Inc. (NASDAQ: GPRO) announced that its MISSION 1 Series of compact cinema cameras ha...

Local News

Fitstop Global Games to Bring 1,000…

The Australian-born fitness brand is bringing its global competition home, with athletes from across...

Culture

What to Consider When Choosing Assisted Livin…

There comes a point when managing everything at home starts taking more effort than it used to. Th...

Travel

School holiday pricing: fair market economics…

Every Australian family with school-aged children knows the pattern. Look at an airfare, hotel ro...

The Times Features

What to Consider When Choosing Assisted Living in Sydne…

There comes a point when managing everything at home starts taking more effort than it used to. Th...

Kenwood My Pizzeria Pizza Oven – The easy-to-use workto…

Pizza at home can be tricky. For years I settled on ‘cook from frozen’ mass produced ones that could...

Melbourne Local Steps Outside Her Comfort Zone to Compe…

From working in Melbourne real estate, building a career and now stepping into the Miss World Prel...