The Times Australia
Google AI
News From Asia

.

Backbase enters into an agreement with Danske Bank to enhance its digital customer experience

The Backbase Engagement Banking Platform will enable Danske Bank to provide its customers with the best digital customer experience and the latest innovative solution

AMSTERDAM, NETHERLANDS - Media OutReach Newswire - 12 January 2024 - Backbase, the global leader in Engagement Banking, has made an agreement with Danske Bank, a leading Nordic bank based in Copenhagen, Denmark.

This agreement provides Danske Bank with access to Backbase's Engagement Banking Platform, which will progressively be implemented across our digital channels in the coming years. This will enable Danske Bank to offer its customers a continuously improved digital customer experience, as the enhanced flexibility allows it to tailor its business operations around customer journeys.

Frans Woelders, Chief Operating Officer at Danske Bank, highlights: “This engagement is a testament to our customer focus and our commitment to ensuring the best digital banking experience for the future. A new platform that works across the web, mobile apps, and our adviser tools is one of the ambitions in Danske Bank’s Forward ’28 strategy, and the agreement with Backbase is the next step towards achieving that ambition.”

Our Engagement Banking Platform plays a pivotal role in achieving:

  • Modernization and simplification of the existing IT landscape by reducing the number of silo-ed channel applications.
  • Mobile-first engagement model, establishing a customer-centric approach, seamlessly guiding customers between automated and expert advice.
  • Unified platform, consolidating data, business logic, and workflows into a single, customer-centric platform for efficient journey orchestration, benefiting both customers and bank employees.
  • Agility and freedom, enhancing flexibility to swiftly implement business capabilities and adapt to evolving market dynamics.
Christian Bornfeld, Head of Personal Customers and Financial Crime Risk and Prevention at Danske Bank, says: “This platform will allow us to take our interaction with customers through our digital solutions to the next level and to introduce enhancements at greater speed than ever before. It will thus enable us to provide market-leading convenience and personalization for our customers with great insights, increased proactivity, and easy access to assistance and advice.”

Jouk Pleiter, Founder and CEO of Backbase, shares, “We are thrilled to announce the engagement with Danske Bank, a visionary collaboration set to redefine the future of banking. Together, we will execute a bank-wide, digital transformation program and elevate Danske Bank's customer experience to new heights.”Hashtag: #Backbase, #digitalbanking, #engagementbanking, #omnichannel, #bankingplatform



The issuer is solely responsible for the content of this announcement.

Backbase

Backbase is on a mission to re-architect banking around the customer.

Backbase created the Backbase Engagement Banking Platform – a unified platform with the customer at the center, empowering banks to accelerate their digital transformation. From customer onboarding to servicing, loyalty, and loan origination, our single platform — open and frictionless, with ready-to-go apps — improves every aspect of the customer experience. Built from the ground up with the customer at the heart, our Engagement Banking Platform easily plugs into existing core banking systems and comes pre-integrated with the latest fintechs so financial institutions can innovate at scale.

Industry analysts Forrester, Gartner, Celent, Omdia, and IDC continuously recognize Backbase’s category leadership. Over 120 financial institutions around the world have embraced the Backbase Engagement Banking Platform - including AIB, Banorte, Barclays, BIAT, Bank of the Philippine Islands, BDO, Banque Saudi Fransi, BRD, Citibank, Citizens Bank, Discovery Bank, First National Bank, HDFC, Ila Bank, KeyBank, Lloyds Banking Group, NatWest, Navy Federal Credit Union, OTP Group, PostFinance, Raiffeisen, RBC, Standard Bank, Saudi National Bank, Société Générale, Truist, and TPBank.

Backbase is a privately funded fintech company, founded in 2003 in Amsterdam (Global HQ), with regional offices in Atlanta (Americas HQ), Cardiff, Dubai, Hyderabad, Kraków, London, Mexico City, Milano, New York, Singapore (Asia HQ), Sydney, and Toronto.


Times Magazine

Narwal Freo Z Ultra Robotic Vacuum and Mop Cleaner

Rating: ★★★★☆ (4.4/5)Category: Premium Robot Vacuum & Mop ComboBest for: Busy households, ha...

Shark launches SteamSpot - the shortcut for everyday floor mess

Shark introduces the Shark SteamSpot Steam Mop, a lightweight steam mop designed to make everyda...

Game Together, Stay Together: Logitech G Reveals Gaming Couples Enjoy Higher Relationship Satisfaction

With Valentine’s Day right around the corner, many lovebirds across Australia are planning for the m...

AI threatens to eat business software – and it could change the way we work

In recent weeks, a range of large “software-as-a-service” companies, including Salesforce[1], Se...

Worried AI means you won’t get a job when you graduate? Here’s what the research says

The head of the International Monetary Fund, Kristalina Georgieva, has warned[1] young people ...

How Managed IT Support Improves Security, Uptime, And Productivity

Managed IT support is a comprehensive, subscription model approach to running and protecting your ...

The Times Features

Small, realistic increases in physical activity shown to significantly reduce risk of early death

Just Five Minutes More a Day Could Prevent Thousands of Deaths, Landmark Study Finds Small, rea...

Inside One Global resorts: The Sydney Stay Hosting This Season of MAFS Australia

As Married At First Sight returns to Australian screens in 2026, viewers are once again getting a ...

Migraine is more than just a headache. A neurologist explains the 4 stages

A migraine attack[1] is not just a “bad headache”. Migraine is a debilitating neurological co...

Marketers: Forget the Black Box. If You Aren't Moving the Needle, What Are You Doing?

Two years ago, I entered the digital marketing space with the mindset of an engineering student ...

Extreme weather growing threat to Australian businesses in storm and fire season

  Australian small businesses are being hit harder than ever by costly disruptions...

Join Macca’s in supporting Clean Up Australia Day

McDonald’s Australia is once again rolling up its sleeves for Clean Up Australia Day, marking 36...

IFTAR Turns Up The Heat With The Return of Ramadan Nights From 18 February

Iftar returns to IFTAR, with the Western Sydney favourite opening after dark for Ramadan  IFTA...

What causes depression? What we know, don’t know and suspect

Depression is a complex and deeply personal experience. While almost everyone has periods of s...

5 Cool Ways to Transform Your Interior in 2026

We are at the end of the great Australian summer, and this is the perfect time to start thinking a...