The Times Australia
Google AI
The Times Australia
.

Back to School Branding: The Best Promotional Products for Students and Teachers


It’s that time of year again—back-to-school season. For businesses and schools, it’s the perfect opportunity to make an impression. Promotional products designed for students and teachers are a smart way to boost brand awareness while adding value to everyday school life.

Whether you’re targeting students, parents, or educators, the right branded items can put your business at the top of their minds, from the classroom to the playground.

1. Custom Notebooks: A Staple for Every Student

Notebooks are an essential part of every student’s school day. Branded notebooks offer functionality and visibility, making them a classic promotional product. Add your logo and a motivational quote to turn a simple item into an inspiring tool for learning.

2. Personalised Pens and Highlighters

Pens and highlighters are always in demand. Students need them for assignments, teachers for marking, and parents for taking notes during parent-teacher meetings. Branded writing tools are affordable, useful, and offer repeated exposure to your brand.

3. Branded Backpacks: Function Meets Style

Students and teachers alike need reliable bags to carry their daily essentials. Custom backpacks with your logo not only promote your brand but also become a practical companion for school life. Choose durable, stylish designs to stand out.

4. Drink Bottles for Hydration

Hydration is key, especially during a busy school day. Branded drink bottles are a great way to promote your brand while encouraging healthy habits. Opt for eco-friendly materials to make an even bigger impact.

5. Lunch Boxes and Cooler Bags

Promote your brand during lunchtime with custom lunch boxes or cooler bags. These are perfect for students packing their meals and for teachers bringing their snacks to work. Practical and reusable, they make excellent promotional items.

6. Custom USB Drives for Digital Learning

In today’s tech-driven classrooms, USB drives are invaluable. Branded USBs provide a practical solution for students and teachers to store and transfer important files. Plus, your logo stays visible every time they use it.

7. Desk Accessories for Teachers

Teachers love organisation. Branded desk organisers, sticky notes, or calendars are thoughtful gifts that help them stay on top of their tasks. These items bring a touch of professionalism to their workspace while keeping your brand visible.

Why Promotional Products Work for Schools

Promotional products aren’t just useful—they’re relationship builders. For businesses, they strengthen connections with schools, parents, and local communities. For schools, they reinforce school spirit and provide practical resources for everyday learning.

Let Cubic Promote Help You Ace Back-to-School Branding

At Cubic Promote, we specialise in creating customised promotional products that leave a lasting impression. From personalised pens to branded backpacks, we’ve got everything you need to make your back-to-school marketing a success.

Charles Liu

Marketing Expert at Cubic Promote. Charles Liu specialises in Branding, marketing and has 18 years of experience helping brands achieve their goals. Connect with Charles Liu on LinkedIn: https://www.linkedin.com/in/charles-liu-042b9124/

Times Magazine

IPECS Phone System in 2026: The Future of Smart Business Communication

By 2026, business communication is no longer just about making and receiving calls. It’s about speed...

With Nvidia’s second-best AI chips headed for China, the US shifts priorities from security to trade

This week, US President Donald Trump approved previously banned exports[1] of Nvidia’s powerful ...

Navman MiVue™ True 4K PRO Surround honest review

If you drive a car, you should have a dashcam. Need convincing? All I ask that you do is search fo...

Australia’s supercomputers are falling behind – and it’s hurting our ability to adapt to climate change

As Earth continues to warm, Australia faces some important decisions. For example, where shou...

Australia’s electric vehicle surge — EVs and hybrids hit record levels

Australians are increasingly embracing electric and hybrid cars, with 2025 shaping up as the str...

Tim Ayres on the AI rollout’s looming ‘bumps and glitches’

The federal government released its National AI Strategy[1] this week, confirming it has dropped...

The Times Features

FOLLOW.ART Launches the Nexus Card as the Ultimate Creative-World Holiday Gift

For the holiday season, FOLLOW.ART introduces a new kind of gift for art lovers, cultural supporte...

Bailey Smith & Tammy Hembrow Reunite for Tinder Summer Peak Season

The duo reunite as friends to embrace 2026’s biggest dating trend  After a year of headlines, v...

There is no scientific evidence that consciousness or “souls” exist in other dimensions or universes

1. What science can currently say (and what it can’t) Consciousness in science Modern neurosci...

Brand Mentions are the new online content marketing sensation

In the dynamic world of digital marketing, the currency is attention, and the ultimate signal of t...

How Brand Mentions Have Become an Effective Online Marketing Option

For years, digital marketing revolved around a simple formula: pay for ads, drive clicks, measur...

Macquarie Capital Investment Propels Brennan's Next Phase of Growth and Sovereign Tech Leadership

Brennan, a leading Australian systems integrator, has secured a strategic investment from Macquari...

Will the ‘Scandinavian sleep method’ really help me sleep?

It begins with two people, one blanket, and two very different ideas of what’s a comfortable sle...

Australia’s Cost-of-Living Squeeze: Why Even “Doing Everything Right” No Longer Feels Enough

For decades, Australians were told there was a simple formula for financial security: get an edu...

A Thoughtful Touch: Creating Custom Wrapping Paper with Adobe Firefly

Print it. Wrap it. Gift it. The holidays are full of colour, warmth and little moments worth celebr...