World

Mon Jun 14

New technologies claiming to copy human milk reuse old marketing tactics to sell baby formula and undermine breastfeeding

Written by: Cecília Tomori, Associate Professor and Director of Global Public Health and Community Health, Johns Hopkins University School of Nursing

Despite claims to the contrary, the real thing cannot be replicated.Jose Luis Pelaez Inc/DigitalVision via Getty Images

New products that claim to replicate mother’s milk have entered the lucrative market for infant formula.

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