Google AI
The Times Australia

Times Media Advertising

Why Startups Are Moving to Sydney


With so many bustling cities on the globe to choose from, one may wonder why there are so many startups in Sydney. The answer lies in Australia’s solid economy, a growth-focused government, and the city’s distinctive population of diverse and skilled residents.

A Strong and Sophisticated Economy

If statistics tell a story, Australia’s economic performance speaks volumes. The country’s economy has grown over three percent every year for almost three decades and is currently the 13th largest economy by GDP in the world. Even during the pandemic, the country has managed to ward off recession and weather the economic impacts of Covid-19 more successfully than most other developed countries.

On top of this, Australia boasts an economic freedom score of 82.4, garnering it third place in the 2021 Score of Economic Freedom, only behind Singapore and New Zealand. The economic freedom methodology is based on rule of law, government size, regulator efficiency, and the openness of markets. More economic freedom indicates greater trade and business freedom.

According to the International Monetary Fund’s World Economic Outlook, Australia’s GDP per capita stands at 9th in the world, thanks to a sustainable domestic economy, steady growth in employment, and a national minimum wage of A$20.33 (US$14.27) per hour. Supported by excellent public healthcare and education, the economy is resilient and robust.

New South Wales (NSW) is the leading and most diverse state economy in the country. It is home to the regional headquarters of over 600 multinational corporations—such as Google and Amazon—and 35 percent of the biggest private businesses by asset value in Australia. This energetic economy regularly surpasses the rest of Australia and most countries in the region.

Focus on Tech and Innovation

Aside from its reputation as a financial and professional hub, Sydney is also the beating heart of technology, innovation, and cutting-edge research and development. Over 64 percent of tech start-ups in Australia are based in Sydney, sharing the city with global digital giants such as Atlassian and Canva.

With the Australian tech startup sector predicted to contribute over a billion dollars or four percent to the country’s economy by 2033, the Sydney government has been proactive in creating an ecosystem that supports entrepreneurship. It launched a Tech Startups Action Plan in 2016 which aims to enable “technology entrepreneurs to start and grow successful global businesses.”

The action plan has been influencing infrastructure decisions and is improving talent acquisition, connecting startups with support, and increasing access to funding and markets. Groups such as Fishburners, iCentral, and Springboard Enterprises Australia provide support and community resources in this highly dynamic environment.

To attract funding to launch and grow startups, the government is offering considerable tax deductions for angel investors. The leading angel investment group in Australia, Sydney Angels, has invested in more than 50 startups since 2008. Part of this supportive ecosystem is also an impressive R&D tax credit system that can cover more than 40 percent of research expenditure, without the need to report profits.

With venture capital investment in Australia on the rise, innovative startups are well-poised for funding opportunities. In March this year, Employment Hero, an online HR services startup, raised A$45 million (US$35 million) in Series D funding. And Sydney continues to make headlines as payments corporation Airwallex announced in July that it would build a new engineering hub in the city.

In one of the most lucrative Series B funding rounds in Australian history, Sydney MedTech company Harrison.ai raised a whopping A$129 million (US$92.3 million). The funding round saw the return of existing backers such as Blackbird Ventures, Skip Capital, and Horizons Ventures, as well as new investment from Sonic Healthcare and I-MED Radiology Network, a strong signal of investor confidence.

An Exception Population

The population of Sydney is another incentive for tech startups. With an estimated population of five million people and growing, Sydney has the largest population of all the cities in Australia. The culturally diverse residents of Sydney come from many different countries and speak a variety of languages, bringing with them links to insights and markets from across the world.

In its workforce of four million, NSW stands out for its highly skilled and educated workforce, with 71 percent of its residents holding white-collar positions. This exceptional pool of talent is bolstered by a constant influx of creativity and untapped potential as students from all over the globe head to Sydney for their higher education.

With its world-class digital communications infrastructure and trading networks, Sydney businesses can connect easily with international markets. The city’s time zone provides an additional advantage when dealing with Asia, allowing businesses to connect easily with the massive tech markets of China, India, and Indonesia.

With a passion for lifestyle and the arts, a myriad of cultural influences, a stable economy, and a safe and family-friendly vibe, Sydney is a unique global city. Startups can make the most of the city’s support for tech startups and find their success in an exciting and flourishing economy.

 

Property Times

Most Australians think the Budget Just Changed the Rules on Property. They Have No Idea How Far it Actually Goes.

A generation of Australians may be entering the biggest rethink of wealth creation since the rise of the property boom, with the Federal Budget shaking confidence in the investment strategies many households spent decades relying on. The CEO of Ph...

Property Paralysis: Buyers Hesitate As Australia’s Housing Market Sends Mixed Signals

Australia’s property market may still be active, but beneath the auctions, listings and glossy real estate campaigns, a growing sense of uncertainty is spreading through the market. Buyers are hesitating.Sellers are confused.Banks are cautious but...

The Noise Around the 2026 Federal Budget Does Not Match the Reality for Most Property Investors

Every time the government changes the rules around property investment, the same thing happens. Phones ring, inboxes fill, and investors who have been quietly building wealth for years suddenly wonder if the ground has shifted beneath them. After t...

Budget Shockwaves: What the Federal Budget Means for Australia’s Property Market

Australia’s property market does not operate in isolation. Every federal budget sends signals to buyers, sellers, investors, developers, banks and renters about the direction of the economy, taxation, confidence and household spending. This year’s ...

Food & Dining

McDonald’s Australia keeps innovating as Red Bull lands on the menu

For decades, McDonald’s Australia has been associated with burgers, fries, coffee and soft drinks. In 2026, however, the fast-food giant is signalling that the next battleground may not be food at all. It may be beverages. In one of the most signi...

Remember All-You-Can-Eat Restaurants? Australia Still Misses Them

For many Australians, few dining experiences created more excitement than the words: “All you can eat.” The concept felt almost magical. One fixed price. Unlimited access. Go back as many times as you liked. For families, teenagers, shift work...

Smart Supermarket Shopping: The Money-Saving Hacks Australians Are Rediscovering

Australians are becoming smarter supermarket shoppers. Rising grocery prices, higher mortgage repayments, expensive electricity bills and cost-of-living pressure have changed the way many households approach the weekly food shop. But contrary to p...

People Are Going Out Less — And Businesses Know It

Restaurants are full on some nights. Concerts still sell tickets. Sporting events attract crowds. Yet beneath the surface, many Australian businesses are quietly noticing a major social shift: people are going out less often. The reasons are obvi...

Business Times

“People Are Spending Less”: Small Businesses Feel Australia’s Eco…

Sometimes the real state of the economy is not found in Treasury papers, Reserve Bank statements or political speeches. So...

Small Business Owners Say Confidence Is Falling Across Australia

Australia’s small business sector has long been described as the backbone of the national economy. From cafes and retailers...

Why Same-Day Flower Delivery in Melbourne Is Changing the Way Peo…

People are busier than ever today compared to three decades ago. Many children once remembered birthdays of their parents, ...

The Times Features

Why fit matters more than fashion

Fashion changes constantly. Colours come and go. Trends rise and disappear. One year oversized cl...

Why Your Backyard Pool Is One of the Best Investments Y…

The Gold Coast backyard has always punched above its weight. Long summers, reliable sunshine and a c...

Whole-Home Climate Control in Australia: What Homeowner…

If you are weighing up how to heat and cool your whole home with one system, ducted reverse-cycle ...

From School Excursions to Sophistication: How Canberra …

For many Australians, memories of Canberra are permanently tied to a Year 6 school excursion. Most...

McDonald’s Australia keeps innovating as Red Bull lands…

For decades, McDonald’s Australia has been associated with burgers, fries, coffee and soft drinks...

Woodroffe footy club BBQ legend crowned in national Bun…

Bunnings has found its latest community hero, naming Brent Tanner from Darwin Buffaloes Football C...

Low Maintenance Front Garden Ideas with Tropical Hibisc…

Front garden inspired by tropical low-maintenance design Introduction Creating an attractive front...

How Solar + Battery + Electricity Credits Work Together…

In Australia, more households are turning to solar and battery systems as electricity prices conti...

Most Australians think the Budget Just Changed the Rule…

A generation of Australians may be entering the biggest rethink of wealth creation since the rise ...