The Times Australia
Google AI
News From Asia

.

HUAWEI SOUND ULTIMATE Series: Defining a New Era of Smart In-Car Audio

SHANGHAI, CHINA - Media OutReach Newswire - 19 September 2025 – Huawei's acoustic experts shared insights into the advanced technology chain behind the HUAWEI SOUND ULTIMATE Series, and shares the R&D journey that shaped its signature sound quality at the HUAWEI SOUND In-Car Audio Experience Event.

Held at Huawei's Shanghai Acoustics R&D Center, the event invites media guests to tour the labs and experience the system first-hand in Maextro S800, the ultra-luxury sedan, delivering an immersive showcase of sight and sound.

HUAWEI SOUND ULTIMATE Series: Defining a New Era of Smart In-Car Audio

Building on its sustained, high-intensity investments and research into audio technology since 2012, Huawei is addressing growing consumer demands for exceptional audio experiences. Huawei's decades of expertise in hardware engineering and software algorithms, combined with artistic tuning by a team of top-tier sound engineers, forge an unparalleled audio experience for HUAWEI SOUND. With the launch of the Maextro S800 featuring the top-tier HUAWEI SOUND ULTIMATE series this year, it also marks the rise of the Chinese-developed in-car audio system, surpassing those of long-established competitors from all over the world.

The HUAWEI SOUND ULTIMATE Series is HUAWEI's most luxurious audio system to date, featuring a rare industry-leading configuration of 43 speakers to create an ultra-surround acoustic design needed to support all features for the sound system. It supports 2920 W dual amplifiers for stronger power and more impactful sound, and introduces rear 4D exciters that synchronize with music and video content to create a fully immersive, multi-sensory experience. Integrating Huawei's cutting-edge hardware, technologies, and algorithms, the HUAWEI SOUND ULTIMATE Series delivers an industry-first seat-specific 4D immersive surround sound experience.

HUAWEI SOUND ULTIMATE Series debuts the Crystal Star-Ring Diffuser, which automatically rises to greet users as they enter, with ambient lighting that moves in sync with the music. Its precision-crafted structure delivers clear center information when needed, with 30 percent greater sound uniformity over the previous generation, creating a truly luxurious listening experience. The Series also introduces the innovative Tangential Force Woofer, an industry-first design that rotates the conventional door woofer by 90 degrees to reduce panel resonance while extending bass response for deeper, purer low frequencies. Completing the lineup, the patented Dual-Diaphragm Subwoofer uses an ingenious dual-diaphragm acoustic design that breaks free from traditional cavity constraints, harnessing the surrounding cabin space to deliver the deepest bass extension in its class, with remarkable layering and greater impact.

The HUAWEI SOUND ULTIMATE Series also demonstrates its strong technological capabilities through its listening performance. It debuts 4-seat, 4-headrest speaker system and pioneers independent sound zone technology: powered by Huawei's proprietary sound field control algorithms, the vehicle's speakers can instantly act as silencers, achieving 30 dB isolation between front and rear sound fields and 99% energy separation, so passengers in each row can enjoy separate audio information with less interference. With 10 overhead channels, adaptive sound field control, and Huawei's proprietary spatial audio track model, the Series delivers spatial audio with greater clarity and more precise positioning.

In smart ambience, HUAWEI SOUND is continuously expanding a HarmonyOS-based content ecosystem that brings users a premium end-to-end audio-visual experience. With AI-powered "sound-to-light" technology, ambient lighting moves in sync with the music, giving the cabin a richer emotional quality where every note can not only be heard, but seen.

At the event, Lars Goller, Chief Automotive Sound & Acoustics Advisor, Huawei shared his goal for the in-car audio tuning is to recreate "an optimum reproduction of the recording, to bring us closer to the experience the artist intended. By marrying the science of psychoacoustics with exquisite tuning and a foundation of bespoke high-performance hardware, HUAWEI SOUND aims to bring the outstanding phantom effect of sitting right where the music was created to the car users".

Looking ahead, HUAWEI SOUND will continue to evolve and innovate, pushing boundaries in the world of sound. By uniting technology with artistry, it aims to deliver an extraordinary in-cabin experience for every user.
Hashtag: #Huawei #HUAWEISOUNDULTIMATE

The issuer is solely responsible for the content of this announcement.

Times Magazine

Epson launches ELPCS01 mobile projector cart

Designed for the EB-810E[1] projector and provides easy setup for portable displays in flexible ...

Governance Models for Headless CMS in Large Organizations

Where headless CMS is adopted by large enterprises, governance is the single most crucial factor d...

Narwal Freo Z10 Robotic Vacuum and Mop Cleaner

Narwal Freo Z10 Robotic Vacuum and Mop Cleaner  Rating: ★★★★☆ (4.4/5) Category: Premium Robot ...

Shark launches SteamSpot - the shortcut for everyday floor mess

Shark introduces the Shark SteamSpot Steam Mop, a lightweight steam mop designed to make everyda...

Game Together, Stay Together: Logitech G Reveals Gaming Couples Enjoy Higher Relationship Satisfaction

With Valentine’s Day right around the corner, many lovebirds across Australia are planning for the m...

AI threatens to eat business software – and it could change the way we work

In recent weeks, a range of large “software-as-a-service” companies, including Salesforce[1], Se...

The Times Features

Tasmanian MP Andrew Wilkie has issued a statement regard Robodebt

 A STATEMENT ON NACC ROBODEBT FINDINGS - Andrew Wilkie The National Anti-Corruption Commission h...

Tasmania in 2026: Opportunity, Pressure and the Island State’s Defining Moment

Tasmania has long held a unique place in the Australian story. It is a state known for natural b...

Middle East war set to push inflation higher than forecast, warns RBA deputy governor

The Reserve Bank’s Deputy Governor Andrew Hauser says inflation in Australia looks likely to be ...

Leader of The Nationals David Littleproud to resign

Statement by David Littleproud  10 March 2026 - This afternoon I notified The Nationals Chief W...

How Modern Specialist Accommodation is Redefining Accessible Living

For decades, the concept of accessible housing was synonymous with clinical functionality. The foc...

Insolvencies have spiked – would a law change let more businesses trade their way out of trouble?

New Zealand has been experiencing a striking rise in company failures, focusing attention on t...

The New Inheritance Problem Costing Australian Families Their Wealth

Australians are sleepwalking into a digital inheritance crisis by failing to include provisions fo...

Resmed’s Global Sleep Survey Reveals Sleep is One of the Top Health Priorities, but Quality Rest Remains Out of Reach

Insights from 30,000 people across 13 countries, including Australia, show global sleep health aware...

Seeing the same midwife or doctor in pregnancy and labour reduces the risk of birth trauma

Every pregnant woman wants to deliver a healthy baby. During labour and birth, women also want...