Aperol ready-to-serve 750ml Aperol Spritz
Summer is about to get a whole lot better with the launch of Aperol’s new ready-to-serve Aperol Spritz 750ml bottle, bringing the iconic orange aperitivo to get-togethers in an easy, shareable way. Launching first in Australia, the Aperol Spritz 750ml bottle reflects the growing appetite among Australians for premium, easy-to-enjoy drinks that suit modern entertaining.
Perfectly mixed and ready when you are, the new 750ml bottle delivers the signature bittersweet taste and vibrant orange character of a freshly made Aperol Spritz. It contains all the ingredients you need for a spritz – Aperol, prosecco and soda – just add an orange and it’s good to go!
The launch comes as the spritz category continues to surge in popularity across Australia, growing 49% in dollar value year on year.1 Once a seasonal drink, the spritz has become a go-to choice for daytime social occasions, casual entertaining and shared moments with friends. As Australia’s love affair with the spritz continues, Aperol is making those shared summer moments even easier to enjoy.
Jacopo Borsa, Managing Director –Campari Group Australia said: "Australians have truly embraced the Aperol Spritz and the social occasions that come with it.”
"With our new Aperol Spritz 750ml bottle, we're making it easier than ever to enjoy those moments at home. It's ready to pop whenever friends pop by, delivering the iconic Aperol Spritz experience in a format that's convenient, shareable and perfect for spontaneous get-togethers."
The Aperol Spritz has become a fixture of bars and restaurants across Australia, loved for its bright, effortless spirit of celebration. The new 750ml bottle brings that same spirit to life for parties, bigger gatherings and special occasions, letting hosts pour the Aperol occasion straight from the bar to the backyard, balcony, dinner party or Sunday catch-up.
The new Aperol Spritz 750ml bottle available nationally from 7 October, you can find it in the wine fridge of your local bottle shop from RRP $30.
1: Circana MarketEdge Weighted, MAT to 03.05.26; Circana Coles Synergy, QTR to 30.06.26.
