The Times Australia
The Times Technology News

.
Men's Weekly

.

4 Types of SEO every Business Must Embrace

  • Written by NewsServices.com

There is no getting around it, if you are involved in any type of business or service then getting your online presence watertight is key to any hopes of success.

Yet with 1.8 billion pages on the internet competition is fierce. So how can you stay one step ahead of the game and ensure that your websiteis being seen by your target audience?

The answer is SEO.

Now while you may have heard of SEO before, many don't realize there are different types of SEO that any digital marketing strategy can, and should, use.

Find out by reading through our 4 essential SEO services.

On-Page SEO

SEO means Search Engine Optimization, and perhaps the most obvious way that you can optimize your page is through On-Page SEO.

This refers to everything you can do in your power to ensure that every page on your website is screaming out to Google that you are the best option in any relevant searches.

Start making strides by focusing on producing content that uses keywords your target customer is using. The other pillars of On-Page SEO are making great use of title tags, meta descriptions, images, page titles, and more.

Among all other types of SEO, this is one that you NEED to get right.

Off-Page SEO

So after sorting out on-page SEO you are confident that you have not only a great business but also a great website. What's the next step?

This is where off-page SEO comes in. Off-page SEO is related to every means of SEO marketing that you can do that will make Google believe that there is a buzz around your business.

The best ways of doing this are by building up backlinks, guest posting, talking and being present on forums, and making smart use of social media. All of tactics and more will signal to Google that you are a trusted source in your field, leading to them following suit and trusting you enough to promote your content too.

Local SEO

Local SEO is one of the types of SEO that we all benefit from, but probably don't even notice.

Have you ever looked for a plumber, dentist, or any other business or service plus your location into a search hoping to find one near you? The reason that we now expect Google to only show us relevant information is because of local SEO.

If you want to gain more traffic from Local SEO then the key for your business is having an up-to-date Google My Business account. Making sure that all the My Business information is filled in, plus that there's uniformity on your website and everywhere else you have a presence are the first steps to local SEO success!

Technical SEO

While perhaps less glamorous than the other types of SEO, technical SEO is no less important.

In a world where people value and expect a smooth experience when online, Google works extra hard to promote sites that show the same amount of care on their backend. Site speed, mobile usability, and how easy it is for Google's bots to crawl and index your site are all included in technical SEO.

Become an SEO Wizard by Learning All Types of SEO

The world of SEO can seem confusing, but hopefully, our SEO checklist has served to remove the fog that can impede the clear vision of what you want to achieve online.

Now that you are familiar with all the different types of SEO, why not learn more about other aspects of digital marketing by checking out the other great content we have on our site!

Times Magazine

Effective Commercial Pest Control Solutions for a Safer Workplace

Keeping a workplace clean, safe, and free from pests is essential for maintaining productivity, protecting employee health, and upholding a company's reputation. Pests pose health risks, can cause structural damage, and can lead to serious legal an...

The Science Behind Reverse Osmosis and Why It Matters

What is reverse osmosis? Reverse osmosis (RO) is a water purification process that removes contaminants by forcing water through a semi-permeable membrane. This membrane allows only water molecules to pass through while blocking impurities such as...

Foodbank Queensland celebrates local hero for National Volunteer Week

Stephen Carey is a bit bananas.   He splits his time between his insurance broker business, caring for his young family, and volunteering for Foodbank Queensland one day a week. He’s even run the Bridge to Brisbane in a banana suit to raise mon...

Senior of the Year Nominations Open

The Allan Labor Government is encouraging all Victorians to recognise the valuable contributions of older members of our community by nominating them for the 2025 Victorian Senior of the Year Awards.  Minister for Ageing Ingrid Stitt today annou...

CNC Machining Meets Stage Design - Black Swan State Theatre Company & Tommotek

When artistry meets precision engineering, incredible things happen. That’s exactly what unfolded when Tommotek worked alongside the Black Swan State Theatre Company on several of their innovative stage productions. With tight deadlines and intrica...

Uniden Baby Video Monitor Review

Uniden has released another award-winning product as part of their ‘Baby Watch’ series. The BW4501 Baby Monitor is an easy to use camera for keeping eyes and ears on your little one. The camera is easy to set up and can be mounted to the wall or a...

The Times Features

Travel Insurance for Families: What Does it Cover and Why it’s Essential

Planning a family trip is exciting, but unexpected mishaps can turn your dream vacation into a stressful ordeal. That’s where travel insurance comes in—it’s your safety net when ...

Essential Post-Surgery Care Tips for Dental Implants

Getting dental implants is a big investment—not just in your smile, but in your confidence too. But even the best implant won’t last without proper care right after surgery. Den...

First Home Buyers in Melbourne: 3 Key Statistics Proving Why Home & Land Packages Are Your Best Bet in 2025

Stepping into the Melbourne property market for the first time can feel like navigating a maze without a map. Prices, deposits, and decisions stack up fast. But here’s the good n...

International lager claims crown as Australia’s most preferred beer

Launching its inaugural ‘Brand Map of Australia’, Tracksuit reveals Corona as the nation’s most preferred beer  Sydney, Thursday, 29 May 2025 - From iconic mass-produced lager...

Off-the-Plan Sales Launched for $22 Million Ultra-Luxury Project ‘Vellora’ Set to Redefine Luxury Living in Brisbane’s St Lucia

A new standard of architectural distinction and elevated living is taking shape in one of Brisbane’s most coveted riverside suburbs, with off-the-plan sales officially launch...

House Removals Perth: What to Expect on Moving Day

Moving day hits differently when it's actually happening! Suddenly, that coffee table your first-born helped you assemble becomes precious cargo, and you're second-guessing wheth...