The Times Australia
PR Newswire

.
The Times Real Estate

.

Crypto.com Visa Card Spending Grew 55% Per User in 2020, Online Spending Up 117%

Crypto.com Visa Card Spending Grew 55% Per User in 2020, Online Spending Up 117%

For the first time, Crypto.com shares transaction data for its Visa Card, showing strong growth in overall user spending, especially for online purchases and cross-border transactions

HONG KONG, April 1, 2021 /PRNewswire/ -- Today, Crypto.com[1] released its Consumer Spending Insights Report for 2020[2], which details spending trends and data for its Visa Card—the most widely-available card of its kind in the world. The first look into spending trends for the Crypto.com Visa Card, the report found that overall spending per user in 2020 grew 55% YoY, with a 117% increase in online spending relative to overall spending growth, notably for the categories of housing, household goods, groceries, and cross-border transactions. Cardholders shopped with merchants in 143 countries, nearly half of which are in the U.S. (24%) or in the UK (23%). The report reveals strong overall growth for the card, and significant changes in user spending habits resulting from  the pandemic.

As the pandemic began spreading globally early last year, spending with the Crypto.com Visa Card followed a similar trajectory to the OECD's Consumer Confidence Index (see chart below), with drops in both occurring in the first four months of 2020. As consumer confidence returned (yellow line), Crypto.com Visa Card spending per user (blue line) recovered quickly, ending the year with 55% more spending than 2019.

Crypto.com Spending Index Crypto.com Spending Index

Infographic - https://mma.prnasia.com/media2/1478804/crypto_com_spending_index_infographic.jpg?p=medium600[3]

 

Spending Categories

Among all spending categories for the Crypto.com Visa Card in 2020, groceries saw the most growth, increasing from 17% to 20% during the year. Meanwhile, the share of spending on restaurants and transportation fell below 10% (see chart below).

Spending habits were also impacted by border restrictions and quarantine measures, as billions of people were forced to limit travel and in-person activities. Compared to overall growth, housing and household goods spending rose 47% in 2020, while spending on hotels and dining fell behind with -21% growth.

Crypto.com Spending Categories Crypto.com Spending Categories

Infographic - https://mma.prnasia.com/media2/1478805/crypto_com_spending_categories_infographic.jpg?p=medium600[4]

Additionally, 2020 spending on travel, dining, and ticketing all saw significantly negative growth, with ticketing experiencing the worst decline at -50% since 2019.

Online vs. In-Store

Overall, online spending with the Crypto.com Visa Card grew 117% relative to overall growth. Despite the pandemic, in-store spending also rose, but by a more moderate 33%, indicating an overall increase of card usage for a wide range of purchases.

The Crypto.com Visa Card Consumer Spending Insights Report for 2020 also looks at top food delivery platforms and supermarkets/department stores by region:

 

Region

Top Food Delivery Platforms

Top Supermarkets & Department Stores

UK & Europe

Uber Eats, Just Eat, Deliveroo

Lidle, Tesco, Aldi

North America

DoorDash, Uber Eats, Instacart

Walmart, Kroger, Publix

APAC

GrabFood, foodpanda, Uber Eats

Woolworths, FairPrice, Aldi

 

Kris Marszalek, Co-founder and CEO of Crypto.com said: "As our Crypto.com Visa Card availability continues to expand globally, so too are the ways in which people are using it. This granular spending data gives tremendous insight into where, how, and for what purchases the card is being used globally, and reveals significant spending behavioral changes driven by the pandemic. We're excited by the diversity of transactions shown in the data, as crypto continues its mainstream push and as we continue to expand what is already the most widely available card of its kind into more markets."

First introduced in Singapore in 2018, the Crypto.com Visa Card is the largest Visa card program of its kind, and is currently available in the U.S., Canada, 31 countries in Europe, and the APAC. Last month, Crypto.com expanded its partnership with Visa, which granted the company Visa principal membership[5]. This new partnership enables Crypto.com to begin direct issuance of its card in Australia, and allows the company to have a direct relationship with cardholders. Crypto.com plans to scale its card program to many more markets around the world, and began offering virtual cards in Europe this month, so users can start spending without waiting for their physical cards to arrive.

About Crypto.com

Founded in 2016, Crypto.com today serves over 10 million customers with the world's fastest growing crypto app, along with the Crypto.com Visa Card — the world's largest crypto card program — the Crypto.com Exchange and Crypto.com DeFi Wallet. Recently launched, Crypto.com NFT is the premier platform for collecting and trading NFTs, curated carefully from the worlds of art, design, entertainment, sports.

Crypto.com is built on a solid foundation of security, privacy and compliance and is the first cryptocurrency company in the world to have ISO/IEC 27701:2019, CCSS Level 3, ISO27001:2013 and PCI:DSS 3.2.1, Level 1 compliance, and independently assessed at Tier 4, the highest level for both NIST Cybersecurity and Privacy Frameworks.

Crypto.com is headquartered in Hong Kong with a 1,000+ strong team. Find out more by visiting https://crypto.com[6]

Logo - https://mma.prnasia.com/media2/888271/Crypto_Logo.jpg?p=medium600[7]

Read more https://www.prnasia.com/story/archive/3328449_EN28449_0

The Times Features

Fast, Fun, And Fantastic Looking Gel Polish For Your Nails!

Today's women spend a lot of time and money on their beauty and fashion regime because they love looking their very best! Looking good makes you feel good, and let's face it, it...

Energy-Efficient Roof Restoration Trends to Watch in Sydney

As climate consciousness rises and energy costs soar, energy-efficient roof restoration has become a significant focus in Sydney. Whether you're renovating an old roof or enhan...

Brisbane Water Bill Savings: Practical Tips to Reduce Costs

Brisbane residents have been feeling the pinch as water costs continue to climb. With increasing prices, it's no wonder many households are searching for ways to ease the burde...

Exploring Hybrid Heating Systems for Modern Homes

Consequently, energy efficiency as well as sustainability are two major considerations prevalent in the current market for homeowners and businesses alike. Hence, integrated heat...

Are Dental Implants Right for You? Here’s What to Think About

Dental implants are now among the top solutions for those seeking to replace and improve their teeth. But are dental implants suitable for you? Here you will find out more about ...

Sunglasses don’t just look good – they’re good for you too. Here’s how to choose the right pair

Australians are exposed to some of the highest levels[1] of solar ultraviolet (UV) radiation in the world. While we tend to focus on avoiding UV damage to our skin, it’s impor...

Business Times

How Virtual Team Building Is Reshaping Modern Business Dynamics

In the past years, virtual team building has established itself as one of the cornerstones in building modern business st...

How digital loyalty programs drive engagement in a value-consciou…

Ongoing economic pressures are driving Australian retail businesses to rethink how they engage with increasingly value-co...

How Ofload and Logistics Tech Power Australia’s Biggest Shopping …

Black Friday has evolved from a single day event into "Black November," overtaking December as Australia’s biggest shoppi...

LayBy Shopping