The Times Australia
Business and Money

3 Reasons Why a UX Design Agency Is Better Than In-house UX Designer

  • Written by Emily Stuart




Sydney, the capital of New South Wales, is the country’s central business hub. The Australian Bureau of Statistics reported that there are nearly 500,000 businesses in Sydney. This data does not come as a surprise since the startup system in Australia is stellar. Sydney has numerous investment sources, co-working spaces, accelerator programs, and governments and corporation resources and grants to help support entrepreneurs.

The 30% flat-rate taxation policy and low-cost office space (cheaper than Hong Kong, London, and Paris) help keep the business scene in the city bustling. Nevertheless, to build a successful business, you need to observe the market, research your competition, identify your target audience, and create products or services that offer valuable and relevant experiences to the users. This is when the benefit of seeking the help of UX experts becomes crystal clear.

UX experts provide intuitive and engaging online user experiences, which are crucial to driving online business. When looking to hire UX experts, you can hire an in-house UX designer or choose to collaborate with a UX Agency in Sydney. Here are the reasons why it is more beneficial to go for a top-notch UX agency in Sydney rather than hiring an in-house team of UX designers.

Gain access to industry experts

A UX design agency does not work for a single client alone. Something that is based in the Harbour City is taking care of various projects from different clients all over Sydney; this means that the service provider has numerous industry experiences, which is necessary for it to be as versatile and innovative as possible. This perk can work to your advantage as an entrepreneur because the agency’s skill set can be utilized to ensure your product’s success.

On the other hand, an in-house UX expert may not have enough experience with an assortment of industries. The individual’s need to get to know your business and its requirements beforehand can take up precious resources, including especially your time and money.

Cost-efficient

Office spaces in Sydney are cheaper compared to other populated cities on the planet. Still, this does not mean that you should not look for ways to cut costs. Signing up a UX agency will not require you to obtain additional office space as the entire team already has its headquarters. Transactions between the two of you will be done through the internet as well as phone calls.

Additionally, you do not have to shop extra office equipment as the agency already has its own. The same is true with the various software tools necessary to ensure that your product line expansion or new product launching will go with as little hitch as possible.

Moreover, hiring an in-house team of UX experts is costly. Glassdoor reported that the average salary of UX designer working in a Sydney company with 0 to 50 employees commands an average base pay of almost A$90,000 per year. In contrast, hiring a specialist UX agency in Sydney allows you to save money on salary, workers’ compensation, and other employees’ benefits.

Wide range of digital agency services.

UX designer is a broad title that encompasses a variety of skills, including user research, visual design, content strategy, workflow mapping, and prototypes development. Few UX experts are capable of performing all these duties. Hiring one UX designer with limited skills to fulfil each of these tasks is akin to expecting an almost always subpar outcome.

On the other hand, a UX agency has all of these skills while providing a wealth of other services. For instance, Bapple, a leading UX agency in Sydney, offers digital services like CX strategy and research, tailor-made website design, high-performance web development, branding design or strategy, and website marketing and SEO strategy.


Author Bio: Emily Stuart is a farmer of words in the field of creativity. She is an experienced independent content writer with a demonstrated history of working in the writing and editing industry.  She is a multi-niche content chef who loves cooking new things.

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