We know sweatshop clothing is bad – and buy it anyway. Here's how your brain makes excuses

  • Written by: Gary Mortimer, Professor of Marketing and Consumer Behaviour, Queensland University of Technology
We know sweatshop clothing is bad – and buy it anyway. Here's how your brain makes excusesShutterstock

You face a dilemma. You’ve found the perfect shirt, and it’s an absolute bargain, but you notice it’s “Made in Bangladesh”. You’re conscious it was probably made using cheap labour. Do you buy it, or walk away?

Today Oxfam released its annual Naughty or Nice list. This list highlights retail brands...

Read more: We know sweatshop clothing is bad – and buy it anyway. Here's how your brain makes excuses